The Marathon’s “Class of 2014” will be welcomed with celebratory social media and digital opportunities
New York, March 25, 2014—The entry drawing for the 2014 TCS New York City Marathon will take place tomorrow, Wednesday, March 26. The entire TCS New York City Marathon “Class of 2014,” will be invited to engage in celebratory social media and digital initiatives.
The TCS New York City Marathon brings together runners from around the world and is made up of runners with both guaranteed and non-guaranteed entries. Runners receive guaranteed entry through a variety of ways which are detailed here on the race website.
The process for non-guaranteed applicants to receive entry includes three simultaneous drawings, allowing for a geographically diverse pool of runners, including “NYC Metro Area” applicants (tri-state residents in and within 60 miles of New York City), “National” applicants (United States residents outside the tri-state area), and “International” applicants (non–United States residents, including residents of Puerto Rico and other U.S. territories).
Accepted applicants will receive an email notifying them of their acceptance and will be invited to download an official TCS New York City Marathon digital badge that they can personalize and share on social media. Runners who receive entry will also be able to upload “Welcome, Class of 2014” Marathon headers on their Facebook and Twitter profiles.
NYRR will launch an integrated TCS New York City Marathon social hub on tcsnycmarathon.org in coordination with the entry drawing, which will run through Marathon Day. Runners will be encouraged to post on Twitter and Instagram about their training, race-week experience, post-race thoughts, and more using the hashtag #TCSNYCMarathon. The best tweets and Instagrams will be posted on the site. The site will also feature a “Race Pace Ticker” that will provide a running count of the number of tweets and Instagrams about the Marathon.
Last year, 50,266 runners crossed the finish line of the 2013 New York City Marathon, making it the world’s largest marathon ever. More than 100 countries were represented, with runners from each of the 50 states participating.
About the TCS New York City Marathon
The TCS New York City Marathon is the most popular and inclusive marathon in the world, attracting the world’s top professional athletes and a vast range of recreational runners. The race began in 1970 with just 127 entrants racing four laps of Central Park. Today, more than 50,000 entrants from around the world run through New York City’s five boroughs, starting on Staten Island at the foot of the Verrazano-Narrows Bridge and finishing in Central Park. Participants include Olympians, top age-group competitors, and many thousands who run for charity and to achieve their own personal goals. Millions of fans cheer the runners from the streets and watch the global television broadcast. The race is part of the World Marathon Majors, an alliance of the world’s six biggest marathons that determines each year’s top male and top female marathoner. The TCS New York City Marathon is the premier event of New York Road Runners, the world’s foremost community running organization, whose mission is to help and inspire people through running.
“Our races are to our sport what Wimbledon and the Australian, U.S., and French Opens are to tennis, and what the Masters, U.S., and British Opens and PGA Championship are to golf. Each race has the history, the tradition, the honor roll of legendary champions, and a special place in the eyes of all to make them stand apart from the other events.” Mary Wittenberg